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With Series 7, Apple Watch has hit its innovation ceiling

The Apple Watch is the best smartwatch in the best category, with seven years of definite expectations for the whole category. So how can any meaningful upgrade be introduced in the 2021 model without a complete overhaul with risks?

The Apple Watch Series 7 does not have any of the most requested new features (extra battery life, thin cover, body temperature sensor), but instead a larger display with a larger 1mm frame, faster charging, better viewing angles, dust protection and more expensive A screen that is more resistant to cracking than the steel model.

Available in Silver, Graphite and Gold, the Steel Apple Watch Series 7 starts at $ 1049.

Available in Silver, Graphite and Gold, the Steel Apple Watch Series 7 starts at $ 1049.

I was skeptical that I would actually see any difference, but when used correctly it looks like an extra millimeter larger, because it equates to 20 percent extra screen property without feeling the size of the wrist. Now that the information is easy to understand at first glance, it activates the on-screen keyboard for the first time.

Faster charging means that eight minutes of charge is enough for full sleep and 45 minutes is enough to charge the battery from zero to 80 percent. It’s not as good as the extra battery life, but it’s a good improvement.

The cheaper aluminum model comes in a wide range of colors.

The cheaper aluminum model comes in a wide range of colors.

There is also a new color palette for the aluminum range starting at $ 599. There are red, blue, dark green, and light brown varieties known as apple starlights, but I prefer midnight, which is darker black because it is blue. Steel models still come in gold, silver or graphite.

Of course the Apple Watch Series 7 still has everything that the previous generation did, such as the fall detector – it’s perfect for cyclists, adults and those who are restless – and the Apple Fitness + combination.

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The problem is that after a device has been the best for so long, many new ones are hard to come by. Suffice it to ask one question why the company did not wait until it received something more significant than releasing an update, as the physical updates on Apple Watch this year are relatively minor.

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